HUMBLE BEGINNINGS
AppSir as a concept started in 1999 when Darius Guerrero started to have interest in making games. The thought process and creation of the first games under the AppSir brand was documented at https://appsirgames.neocities.org/, an old personal website. Unfortunately, due to a series of peculiar events, the idea was put on hold for years.
The concept of AppSir was recently refounded by Darius Guerrero with the thought “I want to make a game for Daphne Ayala and I want it to be like this…”
The concept of AppSir was recently refounded by Darius Guerrero with the thought “I want to make a game for Daphne Ayala and I want it to be like this…”
Despite initially treating game development as a mere hobby, Darius eventually saw value in the creation of a brand for his works. In coming up with the new logo he sought the advice of Maryan Duritan, a professional illustrator who worked on children's books, game designs, step-by-step illustrations, and digital paintings (see some of her work here).
To visually communicate AppSir’s new identity at the time, a logo was created with a personal and noteworthy touch:
The logo, made in the likeness of Darius, perfectly reflected AppSir's status at the time. It was mainly the personal endeavor of Darius who worked as sole app developer and publisher while closely collaborating with Daphne for marketing efforts. Despite this, AppSir was able to efficiently deliver iOS and Android software end-to-end.
However, Darius and Daphne were unable to anticipate that the logo itself will come to present a big hurdle because of what happened NEXT.
